Brethren Village Retirement Community is a nonprofit Continuing Care Retirement Community (CCRC) serving adults aged 62 and older in Manheim Township, Lancaster County, Pennsylvania. Situated on 153 acres, the Village offers a comprehensive continuum of care, including independent residential living, personal care, and skilled nursing. Through its integrated approach to living, care, and services, Brethren Village supports residents through every stage of their retirement journey.

Brethren Village partnered with Cut Once to strengthen the organization’s marketing materials and create a more cohesive, engaging brand experience. The engagement focused on refreshing key resident-facing resources, including the Residential Living Handbook and Campus Resource Directory, while exploring a refined color palette and photography art direction. These strategic design updates aimed to improve visual consistency, enhance the usability of essential information, and better communicate the Village’s distinctive community, lifestyle, and continuum of care.

www.BV.org

SERVICES PROVIDED
• Brand Imagery
• Business Communication System
• Graphic Design
• Ideation
• Illustration
• Mechanical Production (Technical)
• Photo Direction
• Print Communication
• Stakeholder Interviews
• Strategic Marketing Initiatives
• Strategic Planning

NEW PROJECT TO DISCUSS?
We're ready to talk through a customized project scope to fit your budget and schedule. Not sure about the best way to engage? We offer short-term commitments in the form of individualized project audits which allow us to provide expert analysis and identify areas of opportunity to move your brand forward. Contact us at (717) 841-0400 or by our email form to start the conversation.