Reach to Recovery International | Fundraising Campaign & Digital Marketing
Reach to Recovery International is an independent non-profit organization that unites breast cancer support organizations throughout the world to help them raise awareness and understanding in their own communities, develop and operate support programs, and advocate for improved screening and treatments.
RRI partnered with Cut Once to develop a fundraising campaign to help raise awareness of the organizations’ purpose and mission. Following extensive research and leadership insights it became clear that there’s one thing every breast cancer patient, survivor, and advocate have in common: Breast cancer is the same in every language. This powerful message supported by the following statement: Breast cancer knows no boundaries, and neither should access to quality screening, treatment, and supportive care communicates the essence of the organization.
Cut Once also lead the transition the management of RRIs’ digital marketing materials from Cancer Council Queensland (CCQ) to an organization based out of Baltimore. The project scope included a full, as-is migration of the Reach to Recovery International website from the CCQ servers—along with domain name transfer, mailing list contacts transfer, and much more. Ongoing services include digital marketing support and specialty projects such as fundraising campaign development.
Digital marketing transition planning and strategy
Hosting partner research and setup
Domain name transfer
Website content updates
Website backup partner research and setup
Website backup automation development
Email marketing partner research and setup
Email marketing template development
Email marketing mailing list contacts transfer
G Suite setup (to maintain brand consistency for all email accounts and groups)
YouTube channel migration
YouTube channel branding
Video optimization and upload
"Cut Once is a consummate creative partner that listened to our needs and delivered solutions that exceeded our project goals and expectations. Greg Bennett and his team handled an extremely complicated migration of RRI's website from its previous administrators in Queensland to a new team in the Baltimore area. They provided outstanding work at a reasonable price, kept us updated and informed through every step of the process, and completed the work ahead of schedule. We definitely made the right choice in selecting Cut Once for the project, and look forward to a long working relationship with Greg and his team."
— Cathy Brice Hirsch, President, Reach to Recovery International, Inc.
NEW PROJECT TO DISCUSS?
We're ready to talk through a customized project scope to fit your budget and schedule. Not sure about the best way to engage? We offer short-term commitments in the form of individualized project audits which allow us to provide expert analysis and identify areas of opportunity to move your brand forward. Contact us at (717) 841-0400 or by email to start the conversation.
Fundraising Ad: “Breast cancer is the same in every language”
Website Migration and Maintenance