We help identify, clarify, and express values that guide organizations and inspire audiences.

We’re Cut Once—a branding and graphic design studio that thinks strategically and works comprehensively to solve complex marketing challenges for clients ranging in size from small non-profits to large corporations. Our firm is a creative partner for any organization that wishes to communicate its value and purpose through rich storytelling and informed design.



OUR approach

At Cut Once, we recognize most organizations are unique and therefore, so are their business challenges and opportunities. Because of this, we work closely with our clients to gain a thorough understanding of why we’re communicating. Our approach is comprehensive yet efficient. We ask many questions, but only the necessary ones. In the end, it’s our collaborative and insightful approach that helps save our clients time, money, and effort while fostering a shared vision and lasting partnership.




In addition to our history and experience with brand development, we are also experts in the design and development of visual identities, corporate communications, awareness campaigns, publications, packaging systems, branded environments, websites, and integrated branding programs.


Strategy & Branding

We’ll help you define what your brand stands for and why it’s important to the world. Then, we’ll transform your strategy into a compelling visual and verbal narrative.

• Brand Architecture
• Brand Positioning
• Brand Story
• Logo Development
• Naming and Nomenclature
• Visual Brand Guidelines
• Visual Identity System



Regardless of whether your project requires on-site or remote art direction and logistical oversight, we work with a proven network of professionals capable of delivering the approved vision.

• Data Visualizations
• Illustration (conceptual and technical)
• Infographics
• Photography (product and lifestyle)

Communication design

We are highly skilled at translating marketing strategies into tangible materials that increase understanding and inspire people to action.

• Annual Reports
• Brochures and Catalogs
• Campaigns and Programs
• Email Marketing
• Magazines and Viewbooks
• Website Design
• Website Development



From branded environments to signage, our ability to design spatially will extend your identity to physical form.

• Events
• In-store (retail) and Public Spaces
• Tradeshows
• Wayfinding and Signage


On the path to purchase, product packaging is known as the moment of truth. Our branded products, packaging systems, and in-store displays have helped sell millions of products and command a premium for our clients.

• Packaging Design
• Product Branding
• Product Design
• Prototyping




We are proficient at preparing technically accurate, press-ready files for printing and web-ready files for use online.

• Online Asset Preparation
• Printer Press Checks
• Technical Design Layout
• Vendor Sourcing and Management


AWARDS & recognition

Our work has received significant national and international recognition, including honors from AIGA, BICeBé (Bolivia), CASE, CBS News, CIPB (China), Communication Arts, Die Gestalten Verlag (Germany), Golden Bee (Russia), Good50x70 (Italy), Graphis, Obama for America, San Francisco Museum of Modern Art (United States), The Dieline, UCDA, and Vineum Bodensee (Germany).




We offer short-term commitments in the form of consultations and individualized project audits, which are designed to quickly clarify your needs. Contact Greg Bennett at (717) 683-5712 or by email to start the conversation.