Cut Once is a forward-thinking design partner committed to helping ambitious organizations communicate more effectively.
Capabilities
We offer clients a strategic approach, collaborative process, and a wealth of experience in traditional and non-traditional advertising, branding, graphic design, and public relations. A typical project engagement usually requires analysis and research, strategic planning, writing, design, development, and ongoing optimization.
MARKETING STRATEGY
We believe successful outcomes are built on a deep understanding of an organization’s people, culture, and audiences. Our approach helps our clients identify, clarify, and communicate what matters most.
Industry Analysis
Opportunity Reports
Competitive Audits
Project Assessments
Communication Plans
Go-To-Market Plans
Editorial Blueprints
Audience Segmentation
Focus Groups/Testing
GRAPHIC DESIGN
We are highly skilled at translating marketing strategies into both digital and tangible marketing materials that increase understanding and move people to action.
Magazines, Books & Brochures
Annual Reports
Collateral Systems
Logo Design
Stationery Systems
Direct Marketing
Infographics
Data Visualizations
Photo Retouching
Technical Design Layout
PHOTOGRAPHY & ILLUSTRATION
Regardless of whether your project requires on-site or remote art direction and logistical oversight, we work with a proven network of professionals capable of delivering the approved vision.
Data Visualizations
Illustration (conceptual & technical)
Infographics
Photography (product & lifestyle)
BRANDING & ADVERTISING
We’ll help you define what your brand stands for and why it’s important to the world. Then, we’ll transform your strategy into a compelling visual and verbal narrative across a variety of media.
Naming & Nomenclature
Brand Positioning
Brand Architecture
Brand Identity
Brand Guidelines
Brand Messaging
Brand Story & Books
Brand Videos
Advertising Campaigns
Fundraising Campaigns
RETAIL & PACKAGING DESIGN
On the path to purchase, product packaging is known as the moment of truth. Our branded products, packaging systems, and in-store displays have helped sell numerous products and command a premium for our clients.
In-Store (retail) Displays
Retail Experiences
Club Store Design
Brand Compliance (ie: Amazon)
Point-of-Sale Promotions
Product Prototyping & Branding
Packaging Design
Path-to-Purchase Mapping
VIDEO
Strategic Planning & Logistics
Creative Brief Development
Conceptual Brainstorm Meetings
Scriptwriting
Storyboarding
Casting
Location scouting
Producing & Editing
Animation & Motion Graphics
Audio mixing
DIGITAL
An online presence is key to every organization's success. We use the latest and most effective tools in development and design to connect our clients with their target audiences online.
Website Design & Development
Integrated Campaign Microsites
Email Marketing & Automation
Social Media Strategy
Banners & Online Network Ads
Quality Control & Site Maintenance
Information Architecture
UX/UI Design
Front-End & Back-End Development
SEO Optimization
ENVIRONMENTal design
From branded environments to wayfinding systems and signage, our ability to think and design spatially will extend your brand experience to physical form.
Event Branding
Outdoor/Transit
Signage (indoor & outdoor)
Trade Show Exhibits
Wayfinding Systems
Permanent & Temporary Displays
Installations
Interior Design
Office Branding
Museum Exhibitions
Technical PRODUCTION
We are proficient at preparing technically accurate, press-ready files for printing and web-ready files for use online.
Online Asset Preparation
Photo Retouching
Printing Press Checks
Technical Design Layout
Vendor Sourcing & Management
Approach
We believe successful outcomes are built on a deep understanding of an organization’s people, traditions, and audiences. We get results by embracing our clients as partners in the process of developing marketing communications, using stakeholder and audience insights at every stage of the process to help guide understanding, inform and inspire creative ideas, and validate the resulting campaigns and programs. This approach enables us to consistently deliver solutions that keep critical initiatives moving forward while delivering the ROI that stakeholders require.
