The Optimist, an award-winning wine bottle designed by Greg Bennett was selected for inclusion in an exhibition presented by the San Francisco Museum of Modern Art (SFMOMA).
The Optimist was one of only 200 wine bottle concepts chosen to represent creative excellence in wine bottle design.
ABOUT THE EXHIBITION
How Wine Became Modern explores the visual culture of wine and its stunning transformation over the last three decades. Designed in collaboration with renowned architects Diller Scofidio + Renfro, the exhibition combines historical artifacts, architectural models, design objects, newly commissioned artworks, and enticing installations, including a "smell wall," to probe many aspects of wine culture, among them the globalization of wine, concepts of terroir, wine in popular media, and new strategies in label, glassware, and winery design.
Exhibition photos courtesy of Matthew Millman
For further information about How Wine Became Modern, please visit: SFMOMA